Loyoly : Post-Purchase Engagement Platform Loyalty, Referral & Wallet

Loyoly is a post-purchase engagement platform that brings together Loyalty, Referral and Wallet to orchestrate highly personalised customer journeys at every touchpoint. Built for e-commerce and retail brands, from fast-growing DNVBs to iconic household names, Loyoly turns every customer interaction into an opportunity for sustainable growth.

Powered by over 40 engagement mechanics (UGC, customer reviews, referrals, data collection, social sharing), the platform continuously adapts to each customer’s behaviour and engagement level. Brands can design dynamic journeys that evolve in real time, from the first purchase through to long-term loyalty.

Loyoly connects natively to your e-commerce and marketing stack (CRM, automation, POS, customer reviews, support tools) to unify all your touchpoints around a consistent post-purchase experience, true to your brand’s identity, online and in-store.

The result: higher LTV, stronger retention, greater social proof and a lower CAC.

Key Features

Loyalty Programmes & VIP Tiers

Build ultra-personalised programmes that drive lasting customer engagement, enrich your CRM and boost repeat purchases, far beyond a traditional points scheme.

• 40+ activation mechanics: purchases, opt-ins, customer reviews, UGC, surveys, Instagram and TikTok shares
• Dynamic journeys that evolve in real time based on each customer’s behaviour and engagement level
• Tailored VIP Tiers to reward your best customers, increase their LTV and deepen brand affinity

Referral Programme

Turn your satisfied customers into genuine brand ambassadors and acquire high-quality new customers, whilst durably reducing your CAC.

Wallet & Push Notifications

Add a personalised loyalty card directly to your customers’ smartphones and activate targeted, geo-located push notifications to:

• Drive reward redemption
• Encourage repeat purchases
• Generate in-store footfall
• Sustain long-term engagement

At the Heart of Your Ecosystem

Loyoly integrates natively with your e-commerce and marketing stack to align all your touchpoints around a consistent post-purchase experience, online and in-store.

• CRM & marketing automation: Klaviyo, Brevo, Braze, Splio…
• POS & omnichannel retail: Shopify POS, Cegid, Fastmag…
• Customer reviews: Trustpilot, Verified Reviews, Judge.me…
• Customer relations: Recharge, Gorgias, Typeform…

Built-in UGC library to collect, store and repurpose customer-generated content, plus actionable insights to measure the direct impact on your revenue.

Why Choose Loyoly?

Loyoly stands apart from traditional transactional loyalty programmes by enabling brands to activate their community, amplify social proof and build lasting customer relationships. With full visibility over engagement and the flexibility to quickly launch new strategies, e-commerce teams can maximise the impact of every post-purchase interaction from a single, easy-to-use platform.

With over 600 e-commerce and retail brands already on board, Loyoly is the go-to partner for brands looking to create sustainable growth loops.