Yet Another Mail Merge (YAMM) : Run well targeted email campaigns with Gmail & Google Sheets

Yet Another Mail Merge (YAMM) is a mail merge add-on for Gmail. It makes it possible for anybody to run an email campaign. All you need to know is how to send emails with Gmail and how to use a spreadsheet. There are many tools available to send emails in bulk but many people choose YAMM for its simplicity, perfect integration inside Google environment and good email deliverability.

To use Yet Another Mail Merge (YAMM), just create a draft email in Gmail and ad custom fields like “Hello FirstName” and paste your contact list in a Google Spreadsheet document. And that’s it ! Press “send” to send custom emails directly from Gmail. You can even track clicks !