Meltwater News : Advanced Media Monitoring for PR and Marketing

Meltwater News is designed to empower public relation and marketing professionals with advanced media monitoring tools. Ideal for businesses looking to track brand mentions and industry trends. This platform offers sentiment analysis and real-time alerts that set it apart from competitors.

What are the main features of Meltwater News?

Comprehensive Media Monitoring

Meltwater News provides expansive coverage across news outlets, social media, blogs, and forums. Stay informed about how your brand is being discussed to keep ahead of trends and maintain strong industry presence.

• Tracks brand mentions in multiple languages and regions
• Harnesses advanced algorithms for buzz detection
• Offers customisable search settings tailored to your needs
• Provides downloadable reports for internal use or external sharing

Sentiment Analysis

This feature helps you understand the sentiment behind mentions. With sentiment analysis, contextual comprehension goes beyond mere positive or negative mentions, aiding in better strategising.

• Breakdown of sentiments across different platforms
• Insights into customer perceptions and opinions
• Helps identify potential crises before they escalate
• Comprehensive visual dashboards for easy sentiment tracking

Real-Time Alerts

Stay updated with real-time notifications sent directly to you based on your preset preferences. This ensures you’re never in the dark about key developments regarding your brand.

• Customisable alerts for focused monitoring
• Instant notifications via email or mobile app
• Set keyword-based triggers to avoid irrelevant updates
• Collaborate with team through shared alert notifications