Goaland : PIM (Product Information Management)

Goaland: the all-in-one PIM & Marketing platform to centralize product data and automate visual content

Goaland is a comprehensive SaaS platform combining a powerful Product Information Management (PIM) system with a built-in Marketing Factory. It allows businesses to centralize, enrich, and distribute product data, while automatically generating all related marketing content: banners, videos, flyers, catalogs, and promotional microsites.

Designed for marketing, product, e-commerce, and digital teams, the solution offers granular data governance and intelligent content automation—without the need for external DTP or video editing tools.

Goaland helps you save time, ensure data accuracy, and industrialize content production across all sales and communication channels.

Why choose Goaland?

• A highly customizable PIM that can model any product structure, including variants, brands, suppliers, collections, etc.
• Simplified collaboration with user roles, access rights, and personalized workflows
• Built-in AI to assist with enrichment, translation, and the generation of visual and textual content
• A single platform to manage product data and automatically generate all marketing materials
• A simple pricing model starting at €129/month, with no user limits or commitment

A unique built-in Marketing Factory

Unlike most other PIM platforms, Goaland integrates a native suite of modules that transform your product data into engaging marketing content:

• Display: Automatically generate web banners and social media visuals from customizable design templates.
• Video: Create dynamic product videos using integrated Adobe After Effects templates and automated rendering workflows.
• Print: Produce PDFs, catalogs, flyers, and more using automated layouts driven by your data (based on Adobe InDesign Server).
• Digital Shelf Promotion: Build responsive, animated microsites to highlight key promotions and product selections—offering a modern, digital alternative to printed leaflets.

Who is it for?

Goaland is designed for both B2B and B2C companies across industries such as retail, manufacturing, distribution, cosmetics, and food. It is especially suited to organizations with complex, multilingual product catalogs distributed across multiple channels.

The platform is ideal for small businesses and large enterprises alike—those looking for reliability, automation, and marketing agility.

Deployment and integration

Goaland is available as a SaaS (100% cloud) or hybrid solution depending on your needs. It includes native connectors for e-commerce, marketplaces, and internal tools (ERP, MDM, CRM, etc.).

Comprehensive APIs and automated export options ensure smooth distribution of product data and visual content across all customer touchpoints.

Key features

• Relational modeling of products, variants, suppliers, and collections
• Multilingual and multi-country content management
• Custom import/export engine
• Data governance with roles and validation workflows
• AI-powered generation of product descriptions, translations, and quality scoring
• Automated production of visuals, videos, catalogs, and microsites
• E-commerce connectors (Prestashop, Magento, Shopify…)

Try Goaland for free

Explore the full power of Goaland—including all Marketing Factory modules—for 30 days. No credit card required.